Newsletter Marketing

Website and Newsletter Promotion
If you are selling anything, you should have a website. If you are selling ebooks, you should consider it mandatory. How many people do you know who read ebooks but don't access the Internet? None come to my mind More ...

Should a Newsletter Be Part of Your Marketing Plan?
For some companies, a newsletter may be an extraordinary way to increase profits. It may lead double customer retention and triple the lifetime value of your customers. But, that doesn't mean it's for every company. More ...

12 Quick Tips For Beginning E-zine Publishers
Publishing an e-zine is a terrific way to increase your profits online by successfully staying in touch with your visitors, prospects, and customers. To help you get started on the right track, I've provided the following tips to help you successfully publish your own e-zine. More ...

Sell More Books With an E-mail Newsletter
If you're selling your book online, you're practically guaranteed to increase sales by publishing an e-mail newsletter. It's a super way to give readers a taste of your expertise and style along with samples of your content. More ...

The Power Is In The Pipes - How To Get Maximum Leverage From Your Website
What is the most important part of your online business? Many people would say: "my website". And that’s understandable – it’s the most visible part of an internet business. But the real power in your online business is email. More ...

How To Put Your E-zine Promotion On Autopilot
One of the best if not the best way to promote your business online is to publish your own e-zine. Publishing an e-zine allows you to successfully follow up with everyone that signs up for your publication. More ...

Opt-In Basics - Just the Facts Ma'am
When a potential customer makes a conscious decision to join your list, she has exercised an option, or 'opted-in' to your mailing list. She has also demonstrated a pre-determined interest in whatever it is that you are offering, making her a "targeted" opt-in subscriber. More ...

The Home-Based Reality Check
How many times do you hear it? Build your opt-in list! Have you fallen for the hype too? Well, let me clue you in on a few things about lists. First of all ... building, maintaining, and mailing to lists is time consuming. More ...

Publishing Your First E-Mail Newsletter
I've been an "e-publisher" for a couple of years now. Publishing an e-mail newsletter (e.g., E-zine) is a fabulous way to market your Web site. But getting started takes planning, hard work and commitment. More ...

Quick Guide to E-newsletter Publishing
Newsletter or e-zine publishing is a leading communication and marketing tool for your web site and an important part of building a long-term successful online business. For your business to gain benefits from your newsletter it must... More ...