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Newsletter Marketing

Opt-In Basics - Just the Facts Ma'am
When a potential customer makes a conscious decision to join your list, she has exercised an option, or 'opted-in' to your mailing list. She has also demonstrated a pre-determined interest in whatever it is that you are offering, making her a 'targeted' opt-in subscriber. More ...

Why Email Marketing Works
Internet marketing fads come and go, but Email Marketing has consistently outperformed all other marketing strategies. This book shows you how to connect with customers, build relationships and generate more sales through email. More ...

The Power Is In The Pipes - How To Get Maximum Leverage From Your Website
What is the most important part of your online business? Many people would say: my website. And that's understandable ? it's the most visible part of an internet business. But the real power in your online business is email. More ...

Quick Guide to E-newsletter Publishing
Newsletter or e-zine publishing is a leading communication and marketing tool for your web site and an important part of building a long-term successful online business. For your business to gain benefits from your newsletter it must... More ...

E mail-Marketing - The Complete Guide To Email Newsletter Marketing
Email marketing is one of the most powerful, effective ways to market your company and its products. There are five major reasons why a company or entity should do email marketing. These five reasons ignore email marketing's statistics - low cost, high effectiveness, etc. and just concentrate on the benefits to your business. More ...

Should a Newsletter Be Part of Your Marketing Plan?
For some companies, a newsletter may be an extraordinary way to increase profits. It may lead double customer retention and triple the lifetime value of your customers. But, that doesn't mean it's for every company. More ...

How to Build an Email List
Building a large list doesn't happen overnight but can be achieved if you work on it consistently. It's a never-ending process that reaps many benefits. Once you've built a large list of subscribers will be able to generate instant sales. More ...

Website and Newsletter Promotion
If you are selling anything, you should have a website. If you are selling ebooks, you should consider it mandatory. How many people do you know who read ebooks but don't access the Internet? None come to my mind. More ...

Twenty Tips For Guaranteed Email Marketing Success
Email marketing is a reliable and lucrative method for generating leads. Although email marketing is generally cost-effective, there are a number of things you can do to make the most out of your campaign. To help you achieve optimal open, read, and response rates, follow these twenty tips. More ...

Make Money Publishing a Paid Newsletter ? The Complete Guide
One of the easiest and most reliable ways of generating recurring income is to start your own paid newsletter. This huge article provides a complete and detailed guide. More ...

The Home-Based Reality Check
How many times do you hear it? Build your opt-in list! Have you fallen for the hype too? Well, let me clue you in on a few things about lists. First of all ... building, maintaining, and mailing to lists is time consuming. More ...

They Won't Subscribe to Your Newsletter Unless
Having an opt-in list of people signed up for your newsletter is vital to the success of your internet marketing company but how do you get them to subscribe? In this article we discuss some reasons why people may not be signing up to your newsletter. More ...