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Marketing by Writing Copy

Making Cents Out Of Your Ad Copy
Through my experiences working with various companies I have found that many make big mistakes with their ad copy. Many businesses are willing to spend thousands of dollars to have their ad copy displayed to web site visitors, just to convey a faulty and ineffective message. More ...

How to Create a Profitable Little Ad
A small ad can generate a greater return on your investment than any other type of advertising. You can also use it in a variety of media. For example, I often get profitable results from the same small ad in all of the following: More ...

Easy Ways To Suck Prospects Into Your Sales Letter And Keep Them Reading Until They Buy!
If you want readers to stick inside your ads like flies stuck in a glob of glue - then keep reading because I'm going to reveal the secret for creating your own "stick like glue" sales letters and ads. More ...

Words That Sell - How To Write Killer Copy That Will Help Transform Your Website and Other Marketing Material Immediately!
What is a good copywriting? Remember people do not buy from you because they understand you... people buy from you because they feel understood! The 12 letter word that is absolutely critical to your copywriting success: RELATIONSHIP! More ...

Seven Tips on How to Write Web Copy That Sells
If you Web copy doesn?t attract the attention of your visitors it won?t motivate them to purchase your product or service. Here are seven tips on how to write web copy that sells. More ...

How To Write A Perfect, Selling Ad: Five Easy Tips
Although you're writing for a crowd, it's easiest to write if you imagine you're talking to one particular person. You can even start writing your first draft with a salutation, as if you were writing a letter: Start with "Dear Elli", and keep writing. More ...

Power Words That Sell
Power Words are the words experts use to create emotions in their readers. These words give the reader a visual picture and creates an urgency to buy. These words have been tried and proven over and over again to attract and motivate visitors to become buyers. More ...

Professional Guide to Writing Persuasive Web Content
Mastering the art of persuasive writing can take a long time even for professional writers. Poorly structured content has two negative effects. It leaves the reader struggling to find the key information that affects them. It hinders the readers ability to view you as an authority in your field. More ...

Writing Your Own Sales Letter
Writing effective sales letters is a talent that you cannot afford to be without. Learn some of the basics of how to write the words and structure the letter to get people to buy your product or service. More ...

Web Copywriting Checklist - 16 Tips for Writing Effective Website Copy
Most website owners figure the more traffic you receive the more sales you will make. This is only partially true because you still need to convert the traffic into buyers. Here are 16 tips converting visitors into buyers. More ...

How to Write Effective Sales Copy
Writing sales copy is not like any other writing, there are a few basic principles that must be understood to write effective sales copy. I explain those principles here. More ...

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