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Marketing by Writing Copy

Making Cents Out Of Your Ad Copy
Through my experiences working with various companies I have found that many make big mistakes with their ad copy. Many businesses are willing to spend thousands of dollars to have their ad copy displayed to web site visitors, just to convey a faulty and ineffective message. More ...

Writing Your Own Sales Letter
Writing effective sales letters is a talent that you cannot afford to be without. Learn some of the basics of how to write the words and structure the letter to get people to buy your product or service. More ...

How To Write A Perfect, Selling Ad: Five Easy Tips
Although you're writing for a crowd, it's easiest to write if you imagine you're talking to one particular person. You can even start writing your first draft with a salutation, as if you were writing a letter: Start with "Dear Elli", and keep writing. More ...

A Simple Seven-Step Formula For Testing Your Headlines
Do you want to know a secret? Successful entrepreneurs are not so successful because they know everything better than you. They are successful because they TEST every advertising campaign first before they are spending "big" money on effective forms of ezine ads. More ...

Write Your Own Magnetized Classified Ads And Quadruple Your Profits!
I think you?ll agree that to make more money from your business you have to get your offer in front of more prospects. And there simply isn?t an easier, more cost effective way to do this then with classified ads. More ...

How to Write Copy That Turns More Website Visitors into Buyers
You're getting lots of visitors, but not a lot of sales. How can you increase the number of buyers without increasing traffic? Design, usability and layout have an impact on sales, but your words are what really sell - or don't. More ...

How to Write Effective Web Copy
Writing effective web copy begins with an understanding of what the goals of your web site are. Are you trying to get your visitors to purchase something or have them sign up for your newsletter? More ...

Five Things All Good Copy Must Have
If you?re copy is bad throwing more traffic at it is not going to improve your conversion rates. Good copy can transform the performance of your website. This article reveals five things all good copy must have. More ...

Easy Ways To Suck Prospects Into Your Sales Letter And Keep Them Reading Until They Buy!
If you want readers to stick inside your ads like flies stuck in a glob of glue - then keep reading because I'm going to reveal the secret for creating your own "stick like glue" sales letters and ads. More ...

Tips for Writing Effective Sales Copy
There are many easily identified basic elements and strategies that can be applied to lay the foundation for solid and effective sales copy. Here's a grab bag of recommendations from my own experience combined with the tips I've received from other authorities on the subject. More ...

Seven Tips on How to Write Web Copy That Sells
If you Web copy doesn?t attract the attention of your visitors it won?t motivate them to purchase your product or service. Here are seven tips on how to write web copy that sells. More ...

Your Headlines Are Your Salesmen
Sometimes you might feel like it's you against the world when it comes to your marketing efforts. Not so! You actually have a whole team of salesmen floating around the web working very hard to bring you traffic and sales. They are your headlines. More ...