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Marketing by Writing Copy

Increase Your Sales And Profits With A Powerful Offer
Did you ever buy something you didn't really want because the bonus you received was worth the price you paid? An irresistible offer is the number one reason why people buy something. To dramatically increase the response to your advertising, dramatically improve your offer. More ...

Seven Tips on How to Write Web Copy That Sells
If you Web copy doesn?t attract the attention of your visitors it won?t motivate them to purchase your product or service. Here are seven tips on how to write web copy that sells. More ...

Tips for Writing Effective Sales Copy
There are many easily identified basic elements and strategies that can be applied to lay the foundation for solid and effective sales copy. Here's a grab bag of recommendations from my own experience combined with the tips I've received from other authorities on the subject. More ...

Your Headlines Are Your Salesmen
Sometimes you might feel like it's you against the world when it comes to your marketing efforts. Not so! You actually have a whole team of salesmen floating around the web working very hard to bring you traffic and sales. They are your headlines. More ...

Power Words That Sell
Power Words are the words experts use to create emotions in their readers. These words give the reader a visual picture and creates an urgency to buy. These words have been tried and proven over and over again to attract and motivate visitors to become buyers. More ...

Using a Swipe File for Copywriting Reasons
Trying to write a winning sales letter from scratch can be a tough thing to do especially if you're not used to writing your own copy. But if you have a swipe file, getting started is easy. A swipe file is a copywriter's best friend. More ...

How to Write Sales Copy Effectively for the Web
When surfing the web, you often find websites with large or flashing graphics to grab your attention. While this may "wow" you initially, it does not pull the visitor through the site to get the order and make a sale. This should be the ultimate purpose of your site if you are trying to sell something. More ...

How to Test Your Ads and Improve Your Profitability
It's so easy to blow through money when marketing a website. If you're like many new entrepreneurs, you may have already wasted several hundreds, if not thousands, of dollars on marketing campaigns that didn't give you the results you were hoping for. More ...

How long should your copy be?
Most writers struggle with the question of how long should their copy be? There's a lot of misinformation out there. One so-called expert claims that all marketing copy should be long and involved. Another insists that short and concise works best these days. More ...

Five Deadly Effective Sales Letter Profit Boosters You Can Use Now!
1. Ask Questions Your Target Prospect Can Answer "YES" to Asking questions in your sales letter is a powerful way to truly engage your readers. It creates a need for an answer, and separates the buyers from the uninterested. More ...

What Happened? Troubleshooting Poor Response from Ad Campaigns
Too many small business owners today run ad campaigns that get little to no results. When you have the knowledge to troubleshoot the poor responses, you also have the knowledge to make the needed changes so that next time your sales improve! More ...

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