Web Design for Marketing
Design Your Home Page to Motivate Prospective Buyers to Explore Your Web Site
Generally you get only one chance to grab your visitors' attention. Use these four
easy steps to compel prospective buyers to explore your web site. Step 1. Headline
Start your home page with a compelling, benefit-oriented headline, followed by a subheadline. More ...
Customizing Your Website For Higher Conversion Rates
Websites are often seen as an online multi-purpose brochure, an information portal,
a resource for prospective clients and existing clients - or all of these things.
When designing a website it is more effective to know the priorities for the website. More ...
How to Build Profitable Mini Sites to Sell eBooks, Software or Physical Goods
Mini sites are highly powerful sales tools to promote and sell products be it digital
like ebooks and software or physical goods like hardcover books. Mini sites are usually
comprised of 5-10 pages and its main purpose is to make a sale. More ...
Taking Your Website from Poor to Profit
Are you effective? It's a good question to consider. If you could look into the lives
of the average person who has an online business, you would find very few of them
making any real money - even some of the ones you know by name. More ...
Five Tips for Automating your Customer Service
We all know that superior customer service is the best way to retain customers and
increase profits. Happy customers mean more business. But the question is, how do
you provide great customer service on a limited budget? Here are a few tips to help out. More ...
How To Target Your Customers and Put Them In A Buying Mood
Have you spent a lot of money on advertising with the expectation that you would get
many sales from the 1000s of people that visited your site or read your ad? Have you poured
money into driving traffic to your web site, only to have no one buying your product? More ...
Web Site Redesign - From Stagnation to Rejuvenation
When surfing the Web these days, you often come across web sites that suffer from
stagnation - they look old, obsolete or appear to have been designed by an amateur.
Your web site needs continuous improvement to capture and engage your visitor's attention. More ...
The Link Swapping Trap
Many novice webmasters believe they can trick Google into giving their website a high rank
by swapping links with other webmasters. One reason they believe this, is because "wanna-be"
web marketing "experts" keep spouting that trash. More ...
Pop-Up Windows: A Nuisance or a Gold Mine?
How many times a day do you see them as you surf the Web? Pop-up and pop-under windows have
become a widely used marketing tool. But do they work? Are they just a nuisance, or are they
really the gold mine that all the "gurus" claim? More ...
How to Analyze Your Web Site Traffic
Getting traffic to your web site without analyzing it, is like being blindfolded in
a crowd. You hear voices, but you don't know which direction they are coming from
or who they are. Without analyzing your web site traffic, it's difficult to improve
your web site marketing. More ...