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Google Optimization Tips - Kowtow to the GoogleBots!

Google is probably the authority as far as search engines are concerned. In fact, because they "own" the Internet, search engine optimization is tailored generally for Google. It was their revolutionary algorithm that secured for them the ruling spot in search engine domination.

To be at the coveted spot at the top ten ranking in Google, there are Google optimization tips that would help you on your way.

How Google "Crawls" the Internet:

Google's crawler, or Googlebot, is so designed to pick up on keywords. Keywords are phrases that users type into Google's search box, and the mechanism is such that Google records the most searched words, and indexes the sites matching these words, and this is what the search engine displays on its results.

What gets the Googlebot going on your website, according to a poster on a website that specializes in Google optimization advice and other search engine optimization tips, is when there are inbound links coming in from external sources. An inbound link is a link that goes to your website, that is located on a domain that is not yours.

It is because of how Google works that keyword phrase research and link popularity analysis is absolutely important in Google optimization. When you decide to optimize your webpage for Google, there are practical, down-home ways to go about it, but there are also ways to go about it that require reasonable expertise, especially that of a search engine consultant. With the website optimization services that they offer, home page optimization will never be easier.

Search engine consultation services like these would most likely recommend search engine submission tools and website promotion tools that would propel you to the top spots in Google. But no matter what method you employ in building your website around an SEO website design, there will always be "simple truths" that should be part of the Google optimization tips you will follow.

What Should You Do To Be Indexed By Google?

First and foremost, you should create killer content. If you have content that will keep your visitors coming back for more, there will be a higher chance for people to link up to your website. Why is this very important? Because the first thing you have to know when optimizing your website for Google is that you have to boost your Google PageRank.

By having websites with high Google PageRank link up your sites, you would encourage the Googlebot to crawl your site and index it. The Googlebot crawls the websites with high PageRank first. A big factor for the Google PageRank calculation is the number of high-quality inbound links that will point to your website.

Inbound links are like votes of confidence for the Googlebot to pick up on. The more people like your website, the more "confidence" there is on your website, the more the the Googlebot will like to crawl it. It will eventually index your websites, and help you rise up the Google PageRank ladder. The higher you climb up, the higher the likelihood that your webpage or website be displayed on the first page of Google's results.

Being high up on Google hierarchy is advantageous, because the traffic generated by visitors' returns will also make your site rank high up on the Alexa index. Having high stats will push you high up on the search engines. And we know what that would mean: even more traffic, more chances of conversion to sales, if you are selling something, more revenue from your affiliate ads, more revenue even from Adsense clicks by your visitors.

That being said, it would be of an advantage to you if we point out that your website is a moneymaking machine. If you put it out to display your products, but you didn't bother to have a goal of it being high up on Google and other search engines' results, then what's the point at all? Will you make a sale, if the users find your page deep in the tenth page of their search results? You need Google optimization tips, and you know it.

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Social Media Marketing All-in-One For Dummies

Social media continues to evolve at breakneck speed, and the savvy marketer needs to keep up. This bestselling guide to social media marketing covers the newest vehicles, including Groupon and Rue La La, location-based services like Foursquare, and new social networking sites like Google+ and Pinterest.

Checklists, case studies, and examples will help you decide the best places to spend your marketing dollars, and you'll learn about valuable social media tools and analytics methods that can help you assess the success of your efforts. It is the perfect guidebook for the social media strategist, website manager, marketer, publicist, or anyone in charge of implementing and managing an organization's social media strategy.

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