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Using Squidoo to Improve Search Engine Ranking
By Michael E Friedman
Squidoo is a highly effective
marketing tool if you are hoping to build a strong attraction marketing base. Squidoo
lenses are one page websites. These websites are designed to rank well in search engines.
You can place links to affiliate marketing products you are promoting right on the page.
In addition, you can link back to your own website. Squidoo's performs well in Google
and other search engine results pages. With the backlinks to your website, it can even
help your website to rank well.
Establishment of an Expert
Another way that Squidoo will help you with your business is to establish you as the
expert in the industry. These one page websites allow you to provide readers with helpful
information, instructions, and details they need to purchase the products or services.
Yet, as with all other types of attraction marketing, the goal is not to sell to the
customer. Rather, you are presenting useful and valuable information and resources. Then,
the consumer builds a strong trust in you and the information you provide. When you
provide information about the product or service you are selling, your reader will respond
to you by purchasing.
What is important to note is that you are also creating a brand image for yourself,
which is also referred to as personal branding. Squidoo is a large and growing web portal,
easily found through search engines. Because of this, it is easy for people to find your
information online. They are able to learn about who you are and why you are an expert. In
fact your Squidoo page will establish you as the expert in the field.
Attracting Leads
With a well designed Squidoo page, you will be achieving maximum returns in leads.
Those who respond to you through your Squidoo page are some of the most qualified leads
you will have. To attract them, keep the following in mind as you design your Squidoo page.
1. Build a page that provides useful information that other websites do not have. Being
unique will help with personal branding as well.
2. Note that not all Squidoo pages do well. The difference is in optimization and providing
something valuable to the reader. There is no benefit to spam here.
3. Take full advantage of the allowed promotion of your Squidoo page. Use social networking
websites and methods to help you to promote your lenses to gain maximum exposure.
4. Keep the page new and fresh by adding new data to it. Ask yourself, "If I was reading
this, what would I want to know?"
5. Link to your Squidoo page from your blog and website. Be sure that readers can learn
more about you, your product or the niche you are discussing. Note that you can also make
some money from ad revenue at the Squidoo page, too.
Squidoo is a great tool for anyone who is looking for a simplified way to market
effectively. It is an essential element in your network marketing education. Squidoo does
not cost anything to set up. It also is likely to earn you a bit of money from ad revenue
which can help you to pay for advertising your business. Plus, it brings in leads, works
well for personal branding and will improve search engine ranking. Squidoo can be a very
important element in your back office of attraction marketing methods.
I am an Internet Entrepreneur with a passion to guide people on how to make money on
the internet. I now provide the education, coaching, support and mentoring necessary to
compete and excel in any home based business. For more information please click
Michael E Friedman's Blog.
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