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Can't find a job? Learn How to Crack Into the Hidden Job Market

In today's economy, when a company advertises a job opening, they receive tens of thousands of resumes, and thousands of people looking for work show up at their door step. This creates a heavy burden on the company's human resources department. Is it any wonder that they keep their job opening a secret, leaving it to their employees and their friends and families to help locate suitable candidates for a position.

Companies are always hiring to replace people who quit, got fired, or retired. But intoday's economy, most jobs are not posted for the general public to apply. Most job opening information is kept private among employees, family and friends. And most of the people who get hired did not apply to a posted opening at all. The key to success in the current job market is breaking through to the hidden job market.

Are you spending all your time applying to posted job openings—postings that draw hundreds, and in some cases, thousands of applications? No matter how perfect you are for the job, there is always someone else who's a little more qualified, more experienced. Career guru Donald Asher offers proven strategies for finding great opportunities in any industry. Cracking The Hidden Job Market you'll stop wasting time and effort and beat the job-search odds by learning how to:

find jobs that are never posted anywhere
get complete strangers to help you find a job
convince potential employers to give you an interview - even when they're "not hiring"
find - and land - the new jobs in this, or any, economy

Every page of Cracking The Hidden Job Market is packed with no-frills fundamentals to change the way you look for a job, this time - and forever!


You get a job by talking to people. You don't get a job by having a great resume, a good interview look, a firm handshake, or a solid education. You get a job because you get in front of somebody, and she decides to add you to the payroll. You get to talk to employers by talking to people. Most job seekers look for jobs by talking to computer software. It's faster to talk to people. People are more likely to pass you along than computers are. Computers are picky. People are helpful.

Your biggest job as a job seeker is to talk to people. That includes the classic interviewing for a known opening, or course, but it also means talking to everyone about your search. It also includes all modalities of contact, face to face, over the phone, via email, even old-fashioned snail mail. It definitely means working your contacts on social sites such as Facebook, LinkedIn, Plaxo, and others.

Once you get to the point where you talk to strangers about your job search, you'll be close to getting a job. People in line to buy coffee. cab drivers. Someone with a cute dog in the park. They're the key. Social scientists have discovered that your first ring of contacts is actually not that useful to you. You have the same knowledge as all your close friends. It's those peripheral people who can connect you to the information that can break open your search.

Most job seekers think you get a job by hiding in the dark, submitting resumes for openings posted on the Internet, and hoping for the best. Wrong, wrong, wrong. You get jobs by talking to people. This has to drive your strategy.

Let me be exceedingly clear: talking to computers doesn't count.

Most jobs are never advertised. More exactly, most people who are hired did not respond to an advertisement of any kind. A job might have been advertised all over the place, but the person who got hired did not apply for that posting. This is critical information for a job seeker who wants to crack the hidden job market.

Think about Internet dating. Wow, are some people liars. They say they're wealthy and sane, when they're broke and crazy. It's the same with hiring. The national lie rate on resumes is about 25 percent. One in four job applicants has an outright lie on the resume. So what do you do about this? You favor candidates who have someone who will vouch for them.

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