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Search Engine Optimization

301 Redirects and Search Engine Optimization
There are multiple reasons to redirect URLs. For one, your web pages may have moved but their old URLs may still live in users' bookmarks or in search engine indexes. Without implementing some sort or redirection, that traffic would be lost to a 404 Error Page. More ...

How to Learn SEO and Continue to Develop As an Optimizer
SEO changes and we need to keep learning about those changes. The web is certainly not standing still. It's an amazing living thing that continues to grow, augment and develop. So how does an SEO consultant train? More ...

On Page SEO Tips and Tricks
SEO (Search Engine Optimization) can be broken into two different parts. The first is - on page SEO, and the second is - off page SEO. In this article I focus on - on page SEO. More ...

Common Sense Advice for Search Engine Optimization
Most web surfers start their sessions at a search engine or a web directory. There are a number of different methods you can use to capture their traffic and drive it to your site: More ...

Google Optimization Tips - Kowtow to the GoogleBots!
What gets the Googlebot going on your website is when there are inbound links coming in from external sources. To be at the coveted spot at the top ten ranking in Google, there are Google optimization tips that would help you on your way. More ...

An Ounce of Prevention - 16 SEO Tips
We all know the expression "An Ounce of Prevention is worth a Pound of Cure." What this means is using SEO principles when designing your site in the first place so you don't need resort to the "pound of cure" of expensive SEO Companies. More ...

Use Search Operators to Spy on Your Competition
Google is the world's most powerful search engine, generating nine out of ten searches overall. If you're not listed at or near the top of Google searches, your company may as well not exist. More ...

Top Five Methods to Create Backlinks Quickly
Many bloggers struggle to create backlinks to their blogs to boost their search engine rankings. Success depends on getting a good plan together to build quality backlinks. When you have a plan, knowing how you will get these inbound links, it is not difficult. More ...

Content Rich - Writing Your Way to Wealth on the Web
This book introduces new ways of looking at online content and provides key illustrations that show how copy influences search engine rankings and sales conversion in unique ways. If you're a small to medium-sized business looking for a way to maximize online marketing, this book will show you how. More ...

Do-It-Yourself SEO - A Beginner's Checklist
There have always been do-it-yourselfers succeeding at web promotion and search engine optimization. You don't need to be an expert to know the basics of good SEO practices, and that added knowledge will be a great advantage when you're promoting your own site in your spare time. More ...

FREE Ebook - Search Engine Optimization Tips
In this eBook, Herman Drost shares his most important Search Engine Optimization tips, from how to get your site listed in the search engines to how to improve your site's search engine rankings. He shows you how to set up a successful Google AdWords campaign, plus much more. More ...

Steps to Optimizing Your HTML Code
Your key to success in online marketing and promotion is your web site. From your title, keywords, meta tags, and text, to your over all site design, each plays a very important role when optimizing your site. More ...

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Social Media Marketing All-in-One For Dummies

Social media continues to evolve at breakneck speed, and the savvy marketer needs to keep up. This bestselling guide to social media marketing covers the newest vehicles, including Groupon and Rue La La, location-based services like Foursquare, and new social networking sites like Google+ and Pinterest.

Checklists, case studies, and examples will help you decide the best places to spend your marketing dollars, and you'll learn about valuable social media tools and analytics methods that can help you assess the success of your efforts. It is the perfect guidebook for the social media strategist, website manager, marketer, publicist, or anyone in charge of implementing and managing an organization's social media strategy.

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