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Search Engine Optimization

Steps to Optimizing Your HTML Code
Your key to success in online marketing and promotion is your web site. From your title, keywords, meta tags, and text, to your over all site design, each plays a very important role when optimizing your site. More ...

SEO for Artists Blogs and Websites
There are an estimated 300 billion websites, so the competition to be found online is massive. There are only two ways to do so, to purchase traffic using advertising, or to bring your website to the attention of search engines. More ...

SEO Trade Secrets - Eight Great Tools for Search Engine Optimization
This article isn?t about how to achieve a high ranking. We all know the basics. Submit your site to the major search engines, scatter a generous helping of the right keyword phrases throughout your site. This article is about what tools to use to make your job easier. More ...

FREE Ebook - Search Engine Optimization Tips
In this eBook, Herman Drost shares his most important Search Engine Optimization tips, from how to get your site listed in the search engines to how to improve your site's search engine rankings. He shows you how to set up a successful Google AdWords campaign, plus much more. More ...

Don't Fear The Search Engines!
This article is for anyone who's been "scared away" from taking advantage of the vast amount of free traffic that search engines provide. Search engine positioning is much easier that they've been led to believe, and it's high time that they learned the truth. More ...

How to Learn SEO and Continue to Develop As an Optimizer
SEO changes and we need to keep learning about those changes. The web is certainly not standing still. It's an amazing living thing that continues to grow, augment and develop. So how does an SEO consultant train? More ...

Some Useful Link Building Methods
There are three basic types of linking, namely One Way Linking, Reciprocal Linking and Three Way Linking. Of all these approaches, the One Way Linking is prescribed to be the best way to increase popularity. Too much link building is not appropriate and search engines are grim about the extensive relying on link building services. More ...

11 Steps to Sell SEO Services
Prospective clients know that they should talk to several companies before choosing someone to provide SEO services. If you are going to close those SEO leads, you have to know your stuff and go the extra mile when putting together your proposal. More ...

Search Engine Optimization : Search Engine Optimization Explained
What actually is search engine optimization? There is confusion in the minds of many, as evidenced by the varied approaches seen within any cross-section of web sites. A lack of understanding is apparent on the part of many web designers whose design techniques ensure that search engines cannot penetrate to any internal content! More ...

Use Search Operators to Spy on Your Competition
Google is the world's most powerful search engine, generating nine out of ten searches overall. If you're not listed at or near the top of Google searches, your company may as well not exist. More ...

SEO Tips to Get Your Website to the Top of Search Engines
The first step of reaching the top of search results is identifying the right keywords. Which keywords would people type into the search engines in order to find your page, blog, website or product. More ...

Do-It-Yourself SEO - A Beginner's Checklist
There have always been do-it-yourselfers succeeding at web promotion and search engine optimization. You don't need to be an expert to know the basics of good SEO practices, and that added knowledge will be a great advantage when you're promoting your own site in your spare time. More ...

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Social Media Marketing All-in-One For Dummies

Social media continues to evolve at breakneck speed, and the savvy marketer needs to keep up. This bestselling guide to social media marketing covers the newest vehicles, including Groupon and Rue La La, location-based services like Foursquare, and new social networking sites like Google+ and Pinterest.

Checklists, case studies, and examples will help you decide the best places to spend your marketing dollars, and you'll learn about valuable social media tools and analytics methods that can help you assess the success of your efforts. It is the perfect guidebook for the social media strategist, website manager, marketer, publicist, or anyone in charge of implementing and managing an organization's social media strategy.

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