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Search Engine Optimization

How to Reach and Stay at the Top of the First Page of the Search Engines
Bloggers out there for years have been making a lot of money because they take advantage of the secret to the Internet right now. A Web site that changes a lot gets a higher rating with a search Engines. More ...

Search Engine Optimisation Guidelines for Web Masters
Part of the role of a web designer is to design with the search engine spider in mind. This process, known as Search Engine Optimisation (SEO), must be implemented in order for a site to be found, indexed and ranked by the search engines (SE's). More ...

SEO For the Beginner - Three Basic Methods
Even though there are many good SEO tips and tricks in articles and e-books as a beginner you may still not be seeing results. So begin with the basics. There seems to be three basic principles, Keywords, Content and Backlinks. Let's start with these. More ...

Don't Fear The Search Engines!
This article is for anyone who's been "scared away" from taking advantage of the vast amount of free traffic that search engines provide. Search engine positioning is much easier that they've been led to believe, and it's high time that they learned the truth. More ...

Use Search Operators to Spy on Your Competition
Google is the world's most powerful search engine, generating nine out of ten searches overall. If you're not listed at or near the top of Google searches, your company may as well not exist. More ...

Improve Search Engine Ranking with Correct Keyword Density
If you are serious about improving search engine rankings, you need to check the keyword density of your web site. In order to do this you must integrate proper keyword phrases within your meta tags and web copy. What is keyword density? This is the ratio of a keyword or keyphrase to the total words (depth) on a page. More ...

Eight Link Popularity Methods Ranked for SEO
Building a quality link network for your web site is one of the most important aspects to web site promotion. Surprisingly, some people are still involved in methods that have been proven useless and even harmful for several years. One method that seems to stand the test of time is a link exchange. More ...

How To Create and Implement a Basic SEO Plan
The reason why the words SEO (Search Engine Optimization) are found so often on the internet is that this aspect of building your website or blog is so important. Without correct SEO techniques and implementation, your site will be lost among the hundreds of millions of other sites out there. More ...

SEO Made Simple
This book is a tell-all search engine optimization guide for anyone trying to reach the highly coveted number one ranking on Google for their website or blog. It's been updated with the latest SEO advice on social media, Google Places, and a step-by-step link building process that has produced top results. If you are looking for the information you need to achieve top rankings, without all of the useless fluff, this is it. More ...

How to Avoid Getting Black-Listed by Google
If you don't want your website to get black listed from Google, then you have to play by their rules when getting back links. Since back links are one of the most critical parts of boosting your web site's ranking in Google, a lot of people resort to link-building methods that aren't allowed by Google. More ...

Three Critical Aspects of Effective Search Engine Optimization (SEO)
Many professional SEO companies will promise you top positioning for keywords but what does that mean to your bottom line? Although they may be able to achieve ranking and traffic for some keywords, SEO doesn't mean a whole lot if your not getting business from it. More ...

Best Organic SEO Practices to Increase Your Website Traffic
Organic or natural seo is the best and most modern practice today for attaining long lasting search engine results. Spamming and what we call "black hat" seo practices, are over. Google, using its sophisticated algorithms, will detect these old practices and flag your website. More ...

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Social Media Marketing All-in-One For Dummies

Social media continues to evolve at breakneck speed, and the savvy marketer needs to keep up. This bestselling guide to social media marketing covers the newest vehicles, including Groupon and Rue La La, location-based services like Foursquare, and new social networking sites like Google+ and Pinterest.

Checklists, case studies, and examples will help you decide the best places to spend your marketing dollars, and you'll learn about valuable social media tools and analytics methods that can help you assess the success of your efforts. It is the perfect guidebook for the social media strategist, website manager, marketer, publicist, or anyone in charge of implementing and managing an organization's social media strategy.

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