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Google Apps vs Microsoft Office 365: Which is Best for Your Business?

As more companies move their file storage and editing, email and team collaboration software to the cloud, they must decide which Cloud service is the best choice for their specific needs.

Two main contenders have emerged in the Cloud-based business application space:

Google Apps: Google has gone far beyond the days of being just a search engine and now offers a range of Cloud-based services for businesses through Google Apps.

Microsoft Office 365: Office has long been the de-facto standard software suite for business, and Microsoft's familiar software is available from the Cloud with Office 365.

Both Google Apps and Office 365 provide off-premise file storage in the cloud, which gives businesses any-time access to their files from any Internet-connected location. This is certainly a plus during periods of power outages or other disruption that would disrupt a local server. Both companies also offer productivity tools that enable businesses to collaborate, communicate, store, and manage their files.

In spite of their similarities, each platform is unique, with its own set of pros and cons. So which one is right for your business? Do you need a hang glider (Google Apps) or a Boeing 747 (Office 365)? Let's take a look at each.

Google Apps for Business

This includes Google Drive (file storage), Docs (document editing), Sheets (spreadsheet editing), Slides (presentations), Calendar, and Gmail (email).


Google Apps is a low-cost option that small businesses can easily afford.
Its programs are relatively easy to learn and are fairly intuitive.
Integration across their Apps provides a high level of convenience.
Google Docs provides real-time file updates and collaboration across users and devices. Documents are automatically saved.
As more people migrate away from other email providers to Gmail in their personal lives, they will be more comfortable with using Google products at work.

Potential drawbacks:

Compared to Microsoft Office, Google Apps has a much smaller number of business users. Therefore, training may be needed to get employees comfortable and productive using Google's apps.
Compatibility can be a problem when sharing Google Docs/Sheets/Slides with other people who use Microsoft's products. Most Google documents can be opened/viewed by Microsoft Office applications, although certain things may not translate - for example, Sheets formulas often times won't work in Excel (and vice versa.)
Docs, Sheets and Slides do not have the same extensive formatting and formula options offered by Microsoft Office desktop software, which could frustrate users who are accustomed to the more flexible programs from MS. However, the same is true of the web-based version of Office 365 apps.
Google Apps is entirely browser based - no desktop versions of the programs are available. Desktop versions of Microsoft Office apps are included with the higher monthly-cost Office 365 plans.
The search giant scans and indexes emails and other user data for various purposes (mostly advertising); this scanning is completely automated and cannot be turned off.

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