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Seven Strategies for Finding Best-Seller Ebook Ideas
by Michael Hopkins
One of the biggest difficulties facing people who are getting into the ebook business for the first
time is finding the right subject ideas for their ebooks. It's important that there's a market for
the book. It's also important that you stick to the things you know, the things that interest you
or the things you would enjoy researching.
Here are 7 strategies you can use for finding that perfect subject. Try them out...
1. Think About the Things You Know
One piece of knowledge or one experience is all you may need to create a top-selling ebook. For
example, we've all had negative experiences during the course of our lives (ripped off in a scam,
serious illness, death of a loved one, addiction, backache, etc). Perhaps you can show others how
they can prepare for - or cope with - a negative experience that you've already been through.
Do you know a great way to lose weight? Do you know a way to get through the working week without
suffering from stress? Do you know a way of saving $200 on taxes? Do you know how to wallpaper a
bedroom? Have you recently bought a house and learned an important lesson that can benefit others?
Imagine the title "Buying a home? This one tip will save you over two thousand dollars!". If I
were buying a home, I would spend $20 or $30 no problem to find out what that tip is. There's an
infinite amount of simple ideas you can turn into great products. You just need to identify them.
2. Take a Look at Your Hobbies and Interests
You probably have ten potential books inside you just based on the things you enjoy in life - cars,
sport, cooking, gardening, beer, Spielberg movies, jazz music, pets, computers,...
The fact that you'll be writing about something you enjoy will make researching, writing and
promoting your book much easier (and much more satisfying than tackling a subject that you know well,
but don't enjoy).
3. Research Special Offers or Services
People are always looking for ways to save money or save time. Provide information that will help
them save money on their insurance, their mortgage, their vacation, their shopping, and so on. Do
you know some great research techniques for quickly finding information on the Internet? Provide people
with information that will save them time with their work, their surfing, their housework, and so on.
If you know a computer company that's offering quality PC parts at bargain prices then that could
be the basis for a valuable ebook.
Okay, you're effectively giving great advertising to those that offer the product or service, but
at the same time if you're making $10 on every sale and your customers is getting the information
you've promised, then everyone's a winner.
The Internet is a great place to research just about anything and, as long as you're giving people
something of value, you can find the basis for a great ebook online.
This idea can also be used to make free ebooks. Imagine you are selling an ebook related to dogs.
You could put together a simple ebook that catalogs dog-related books that sell online. Tie the
idea in with a few affiliate programs (like Amazon.com) and you can earn a little extra income as
well as get free publicity for your site.
4. Ask Yourself What Information People Want
The fact of the matter is, there are tens of thousands of books waiting to be written. Every minute
of every day people search for information they can't find. Think about those things you've searched
for and had difficulty finding. Locate a gap in the market and fill it. Identifying peoples wants,
needs, goals and desires, and then responding to them, is a sure route to success.
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