How to Start an Online Business for the At-Home Entrepreneur
By Ellisa Brenneman
Any entrepreneur who's surfed the internet for 5 minutes has seen the ads. "Make Money
on the Internet Working 30 Minutes a day?" "Want to Earn 6 Figures in 6 Months?" "Start Your
Online Business and The Only Work you'll ever have to do Again is Cashing Checks". Some of
them are laughable yet naive entrepreneurs fall for them all the time. There wouldn't be hundreds
of these ads on the internet if they didn't work. And I mean, make money for the person selling
you the e-book, website, home business start-up kit or multi-level marketing scheme not for you.
Let's Get Real
Some people believe it easy to start an online home business, but without having a handle
on what is needed to make money online, they will fail like the rest of the 99 percent that try
building a home business on the internet. There are things you must know and "tricks of the trade"
that will make the difference between success and failure. This is what we're going to discuss;
how YOU can follow a step by step process to build your own small business and be one of the
one percent that are successful.
The Best Part is you don't Need a Ton of Money to Start the Business.
You don't need an investor or venture capitalist and you probably don't even need a loan.
You can do it full time or start part time and gradually move to full time as you replace your
current income. How much money you make is based upon a little luck, a lot of determination
and your desire to succeed. If you didn't have the desire you probably wouldn't be reading
this right now.
The fact that only around one percent of those that start an online business succeeds should
be indication enough that there is more to it than just the will. There is also the attitude,
information and knowledge. Let's have a look at each of these.
Attitude is Important
Your online home business is a business, not a hobby, and it should be treated as such.
You have to discipline yourself to work towards a set plan and achieve your goals: set monthly,
weekly and daily targets, and if you take time off for a lunch with a friend, or to watch an
episode of Lost, then work later until you have met your targets.
Set reasonable expectations. Don't aim to high or you'll burn out before you ever really
get going. Remember, this is a marathon not a sprint. Targets should be set so that you achieve
so much in a certain time, and when you meet them all, your business is that much stronger
and on course for success. Newcomers to internet business will most likely need some help with
that to start with, but you should quickly get into the swing and be able to formulate your
own online business plan and set targets to achieve it.
Don't look upon your income as spare cash: look on it as your income, even if you still
have a regular job. Most that are still learning about what is needed to make money online
have a day job, although quite a few are unemployed. That's why they are trying to use the
internet to make a living especially now with the current economic climate. Think positive.
Fortunes are built during the bad times and cashed in during the good times.
Knowledge is Only as Good as it's Source
There is a lot of information online, but information is no good on its own with knowing
what information is useful and what is not. You must also know how to use the information provided
to you. Simply being told that keyword research is essential for the success of your website
will not help you to carry out that research properly, and arrive at the right keywords for
which each page on your site should be optimized.
You have to be told how to carry it out and how to apply it to your online home business.
Not only that, but too much information can be just as bad as insufficient. You can suffer
what is referred to as "information overload". You have all the information you need to be
successful, but there is so much of it, and how do you put it all together to formulate a coherent
business plan?
Check the resource where the information came from. Seek out experts. Find their blocks and
subscribe to the RSS feeds. Listen to people who've been successful doing what you are doing.
You'll find they all share common characteristics. Don't forget to research, research, research.
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