Five Ways to Turn Your Hobby Into a Home-Based Online Business
By T. Marc Jones
Are you a person who has a passion for something? Do people say you have a one track
mind? Do your friends and family think you are obsessed? If so you are in luck! You are
well ahead of most people because you know where your heart is.
What does that mean? Well, you know what you love and one of the keys to business
success is to find a way to do what you love. This article will give you five ways to help
you turn your hobby into a home business.
1. Narrow your hobby down to a single thing or niche. If you like fishing, that's
great. Fishing is still pretty broad, so you should focus in on a particular type of
fishing (fresh water, deep sea, etc.). Another good idea is to narrow your focus to a
specific geographic region. For example, if you live in an area with lots of lakes, you
might want to focus on lake fishing in your area. A focused niche will drive more targeted
traffic to your site.
2. Think about all of the other targeted to your niche that people would find
interesting. So if your niche is red-wine, you might want to also provide information on
wineries, wine-tours, wine types, wine tasting, and wine buying. You could provide
specific information on a specific wine tour that offered an opportunity to taste a number
of different wines with an opportunity to buy after the tasting was over. You could list
wineries in a specific geographic area that offer all of the above. People would find this
information useful, helpful and most important, relevant to your niche.
3. Look around online for content that would add to your niche. This will give you
ideas on what to include on your site and will help you make sure your content is
relevant. Let's say your hobby is cycling. Look around online to find content about bikes.
Things like, how to buy, how to fit, ratings, accessories. From here find out what aspects
you want to include on your site.
Think about your site as a destination for people who have your same niche interest
(what you think is important to know is probably something other people would think is
important as well). So your cycling site could include information on the bike you just
bought, how you came to chose that bike, how much money you spent, how you determined
the best fit and where you will ride it.
4. Identify how you want to make money from the site? Do you want to provide unique
content and charge a monthly or annual subscription to your site? Do you want to become an
affiliate and sell affiliate products on your site and make money through the affiliate
sales process? Do you want to sell ad space on your site and make money that way?
Let's say your niche is hiking. You could provide your own content about hiking, ads
from affiliate products uses by hikers (like energy drinks, or vitamin supplements) and
you could have targeted ads from hiking shoe companies on your site. There are different
things to think about for each of the ways to make money. I just gave you a few things to
think about when getting started.
5. HAVE FUN! This is your hobby, remember! You would probably be doing the same online
research and having the same kinds of conversations in forums, reading the same blogs,
bookmarking the same articles and most importantly, spending the same amount of time
online anyway. Think about this as a way to do what you would already be doing while
making money from it! The next best thing to making money is that your get to create
something to share with others and you get to be viewed as an expert.
I hope these tips were valuable to you. Remember to focus your interest in a niche and
go from there. If you are too broad, then it will be hard to target and it will be hard to
drive traffic to your site. A site about cars is too broad, a site about Italian sports
cars is much better.
Now go and turn that hobby into some money! You'll have fun and never work another day
in your life!
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