How to Start a Coupon Website
Sites that offer coupons and deals online are very popular. Running a coupon website
involves listing coupons and sales; you make money from paid advertisements on your site and
from commissions earned when people click on the coupons. A coupon website is a great way to
make extra income, especially if your hobby is shopping and finding deals online. It doesn't
cost much to set up, and promoting it is easy with online marketing and social networking.
Choose Your Target Customers and Find a Niche
The market for finding general coupons and deals online is somewhat saturated with big
names like Fat Wallet and Groupon, so competition is fierce. However, a specialty website or
coupon blog that offers deals in specific areas is a good alternative that can make extra income.
Research what your target customers buy to figure out how to start a coupon website with relevant
deals and low competition.
Create a Website or Blog
The site must be attractive and easy to use, with search capabilities for users to find
the coupons and deals online that they are looking for. It should have social networking features
like blogs, chat and forums for users to interact with each other. Consider purchasing a customizable
template or hiring a website designer. If you choose to start small with a blog, it's easy
to create a free blog with WordPress or Blogger.
Since you're reading this article, it's likely that you've already visited at least several
coupon sites. If not, to get an idea about how a coupon website should look and what features
it has, search Google for "coupons" and visit some of the sites returned in the results.
Register Your Domain Name
Usually your web hosting company will do this for you. Remember to renew your registration
annually or when it's ready to expire. You can save some money by registering for longer periods
of time once you know the site is successful. Register your website with Google, Yahoo and
other search engines.
Find Coupons to Place on Your Blog or Website.
Contact local and national businesses to get coupons. Some offer programs that give you
a commission on sales when people use coupons from your site. Another idea is to rent advertising
space on your site where retailers can place coupons. Do some work yourself by looking for
online deals and coupon codes, and then placing them in your blog or site. Be sure to have
a way for users to easily share coupons and online deals on your site.
Consider Registering for Affiliate Programs and Coupon feeds like FMTC and Smash Deals.
There is a fee for this subscription, but it's a way to get large numbers of coupons
without doing a lot of work.
Market Your Site with Social Networking and Search Engine Optimization Techniques.
Create Facebook and Twitter accounts to broadcast online deals as you hear about them,
with status updates that direct back to your website. Use keywords when writing articles or
blog posts so that people looking for deals will find your site.
Manage Your Time and Work Area
Make sure your schedule allows for finding deals online, engaging in advertising and
social networking tasks and maintaining your site. Keep your site up to date; remove coupons
or deals as they expire.
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