Creating an Effective Web Site
There's more to creating a great web site than taking your paper documents and throwing them on-line. Working in hypertext takes a little more thought and planning. By its very nature, hypertext works differently from paper documents; it's more of an active media. More ...
White Space in Web Design
Inexperienced designers focus too much on the text, images, and photos on a webpage design. Deliberately constructed white space, not to be confused with unconstructed or empty space, is often overlooked. More ...
How To Create Your Logo
A logo is a name, symbol or trademark of a company or organization, made up of text or symbols arranged to convey a distinct and unique message. It leaves a greater and lengthier impact than words alone that's why it is the simplest and most direct way of promoting one's business. More ...
Separation of Layers of Webpage Code
Eventually almost all webpages will require changes. Separation of layers of webpage code is one approach that makes future changes very easy. Separation of layers means the content and html code are in one page, the CSS presentation code is in a separate file, and JavaScript behavior is in a separate file. More ...
Reciprocal Linking Overload - Any old link back will do?
At one time it was extremely important to get as many sites linking to you as possible, so the Google bots see all of these sites linking to you, and think that your site must be of some importance because so many others are linking to it. More ...
Integrating Advertising into Your Web Design
If you are going to be placing ads on your website, you'll want to put some thought into how you'll integrate them. Poor integration of ads into your website will cause visitors to click away fast. Successful integration of ads into your site can be highly profitable. More ...
What is "Above the Fold?"
The term 'above the fold' originates in the paper publishing industry where 'fold' refers to the place where a newspaper is folded in half. Of course, on the Internet there is no 'fold', the phrase 'above the fold' now refers to the area visible when a visitor first loads a webpage in their browser. More ...
Web Application Development Tools - What is a Web Application Stack?
A web application stack is a set of software and technologies that will work with each other power your web appllication. Most people use the LAMP stack. LAMP stands for Linux, Apache, MySQL,and PHP. More ...
The Five Biggest Mistakes Almost All Web Designers Make
Huge Mistake Number 1: Creating a Website with Flash. In a recent study, top internet marketers discovered that a website created with Flash DECREASED the response from prospects and customers by as much as 370 percent. More ...
Maximizing ROI via Web Site Traffic Analysis
We are clearly well past the innocent "golden age" of the Internet. Darwinian economics have become the order of the day today. Any company worth their salt must maintain a web site as an information resource and/or to generate incremental ecommerce revenue. More ...
Getting Approved by Adsense in a Jiffy
I don?t understand why everyone makes Adsense out to sound like some kind of devil. So far, I have a 100% approval rate for my consulting clients. You would think that we spend months developing the site to submit for approval ? but to be honest; I spend less than a day (if that!) More ...
Mini Site or Content-based Web Site?
The purpose of creating a web site should be to attract visitors and convert them to paying customers. Is a mini site with a few pages enough to do this or should you spend more time and create a content-based web site which contains many pages? More ...
