What is Metadata?
Definition, description, and examples of metadata. More ...
Finding and Managing Quality Reciprocal Links - A Tutorial for The Newbie
It is important to restrict our exchanges to such sites because if we indiscriminately exchange with everybody and anybody we become what is known as a link farm and wind up being banned by the search engines. No one wants to be banned by the search engines. More ...
The Ten Parts of a Business Website
Business owners experience headaches dealing with designers, while the latter too often end up wanting to rip their hair out because of add-ons, or things they learn about their clients after they've started the projects. Why? More ...
Maximizing ROI via Web Site Traffic Analysis
We are clearly well past the innocent "golden age" of the Internet. Darwinian economics have become the order of the day today. Any company worth their salt must maintain a web site as an information resource and/or to generate incremental ecommerce revenue. More ...
What is a security certificate?
I bet one time or another you've surfed the web and suddenly found a pop-up window in front of you, demanding your approval for a security certificate. I occasionally see these on shopping sites, usually the smaller, less-well-funded companies. More ...
How To Build A Web Site That Sells
Without a clear purpose for your site, you will not know where you are heading. For example, the purpose of my design site, is to help small business owners attain a presence on the web to sell their product or service. Now, write down the statement of purpose for your web site. More ...
Your Own Name Servers
Registrars require at least two name servers. My site only had one. I could have defined two by asking my dedicated hosting company for another IP address, but this had a problem. The reason for requiring two name servers is redundancy. More ...
"About Us" Pages in Small Business Websites
On the Internet, any company, no matter how small, can look as good as a large company. This situation presents an important challenge for small businesses: how can I convince my potential customers that I am not an unethical, fly-by-night operation? More ...
Web Site Design Layout - Five Common Elements
A basic web site design layout doesn't have to include bells and whistles and flashing images. It simply has to provide a pleasing format in which to present your content. Don't over think it. More ...
Designing Your B2B Website
B2B businesses are more complex than the typical B2C businesses, need much better user interfaces. The B2B websites should put emphasis on usability because this will help the users to accomplish more advanced tasks on the website. More ...
How to Create a Website
What type of website would you like to create? A blog, e-commerse, information, news, or other type of site? Here's how to plan and create a website. More ...
Reciprocal Linking Overload - Any old link back will do?
At one time it was extremely important to get as many sites linking to you as possible, so the Google bots see all of these sites linking to you, and think that your site must be of some importance because so many others are linking to it. More ...
