Craft, Inc.: Turn Your Creative Hobby into a Business
Craft, Inc. is the hipster business primer for entrepreneurial crafters to turn
what they do for fun into what they do for money. Pro crafter Meg Mateo Ilasco
offers a step-by-step guide to everything from developing products and naming
the company to writing a business plan, applying for licenses, and paying taxes.
Chapters on sales, marketing, trade shows, and publicity round out the mix.
Plus, in-depth interviews with such craft luminaries as Jonathan Adler, Lotta
Jansdotter, Denyse Schmidt, and Jill Bliss provide inspiration and practical
advice. Accessible, informative, and more than a little spunky, Craft, Inc.
paves the way for today's creative minds to become tomorrow's trendsetters.
Reader Kitty Kellie OF Lynnwood, WA says,"I purchased this book over Thanksgiving
and just now got around to reading it. WOW! I wish I had done it sooner!
I agree with all of the previous comments. This book is a quick read with much
to offer the new crafter in the way of marketing and getting organized.
"Taking advantage of the internet is a must for anyone in business these days and
Craft Inc. has some wonderful gems to offer in that regard which I am putting to
use as I write this. The information is laid out in a non-intimidating way that lets
you decide which methods are going to be best for you.
"I am inspired by the interviews with successful crafters of various mediums
and how they got their start!
"If you are thinking about taking your hobby to the next level, this is a good
place to begin your journey and you will not be sorry you purchased this book."
• Business Plan Basics
• Setting Goals
• Using Images and patterns
• Protecting Your Work
• Souring Raw Materials and Vendors
• Pricing Your Products
• Marketing Strategies
• Order Fulfillment
• Hiring Employees
A reader from Arkansas says,"This book is an amazing tool. I am currently in
the process of starting my own crafting business and this book is the best
"guide" I have seen out there. Practical tips, great advise and interesting
interview make it a wonderful book. If you plan to start your own business
or even if you just casually sell on the internet or at craft fairs this
book is a MUST HAVE!"
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